By: Edward M. Stevens, APR
President – Stevens Strategic Communications
New member agencies added in India and Russia
Stevens Strategic Communications is very excited about our membership in PRGN. As the Cleveland based member of Public Relations Global Network (PRGN) (www.prgn.com), the international network of leading independent public relations agencies, we were very pleased to learn about the addition of two new PRGN members in India and Russia. The worldwide network now numbers 40 independently-owned public relations agencies on six continents. The PRGN members approved the new agencies at its semi-annual meeting in Mexico this past month.
Joining the ranks of PRGN are Perfect Relations in India, and CROS Public Relations and Public Affairs in Moscow, expanding the network’s global reach and capabilities in two of the world’s fastest growing economies.
Having been to Moscow, it was great to talk about Russia again with top professionals. We are thrilled to welcome Perfect Relations and CROS into our fold. The primary beneficiaries of our new agencies in India and Russia are our clients who have ready access to the wealth of resources, specialized skills, and local connections our new PRGN members provide.
Our focus next year will be to market our regional scope and make it convenient for companies to work with us whether they are looking for representation in one country or one continent. Another priority is to make sure PRGN members are on the cutting edge of technology and adaptability as social networks reach their markets. While social media proliferation varies by country, its influence is clear. I am proud to be the chairman of PRGN’s Marketing Committee this year.